This pillar aims to stimulate development of markets and increase trade in traditional and high value agricultural produce both at domestic and export levels. Efforts of this priority area have been on four key areas: Stimulating the breeding and production of seed and breeds that respond to, and have available, organic farm inputs (especially fertilizers and bio-pesticides) so that farmers can access and grow more produce for target markets; Encouraging value addition to EOA products so as to earn higher profit margins and provide employment for quality processing and packaging between production and the market; Developing sustainable markets to increase trade in EOA high-value products both at domestic and export levels; and Encouraging consumer participation throughout the entire value chain process.